Vivo IPL's Trophy Tour from March 19

MUMBAI: Indian Premier League (IPL), the sporting spectacle cheered by every Indian and cricket fan across the globe begins its journey with the first ever Trophy Tour starting March 19, 2016. Making its debut from Pune, the Vivo IPL 2016 trophy will travel to six different cities in India ending its journey with Mumbai, home to last year’s IPL champions.

It would be a great opportunity for the cricket loving fans to see the trophy from such close quarters. It will add to their thrill and excitement to view the trophy which would be sought after by eight competing IPL teams.

IPL chairman Rajeev Shukla  said, “This is the first ever trophy tour, which will not only promote the league but will also give the cricket fans across the country a chance to witness the trophy first hand in their cities. With the new title sponsor ‘Vivo’, on board we are thrilled to embark on this exciting six city tour to showcase the trophy for Vivo IPL 2016.”

Sharing the excitement on becoming the new title sponsor for IPL 2016 and announcing the trophy tour, Vivo India  CEO Alex Feng said, “Vivo is the first ever title sponsor to organize the trophy tour. IPL being the most professional leagues played across the world. It truly reflects the love and passion Indians share for this wonderful sport. Vivo is a global brand which appeals to the sensibilities of the young Indians. We are constantly striving to innovate and translate our vision into reality. And, undoubtedly, the partnership with IPL is the fastest way to reach out the youth of India.”

The trophy tour to six cities will start from March 19, 2016 and will close the tour with Mumbai on April 03, 2016. The schedule to each city will be:

Sony Entertainment Television bags telecasting rights of TOIFA 2016

MUMBAI:  TOIFA 2016 announces Sony Entertainment Television as the official telecasting partner for India. This year TOIFA promises to be larger than life with all the A-listers from the Bollywood industry attending and performing on March 18th at Dubai International Stadium.

With programming that is targeted towards family audiences, the channel will bring broad exposures for TOIFA, 2016 given its reach across urban and tier II & III markets in India.

Sony Entertainment Television EVP and Business Head Danish Khan, said, “We are pleased to be associated with the prestigious TOIFA. Over the years, TOIFA has become one of the most popular award nights for the film fraternity celebrated outside India that helps in globalising Bollywood. Indian Films as well as Television, over the last few years, have created a robust international market and Middle East is a big market for Indian entertainment. SET is delighted to be part of this celebration in Dubai on 18th March 2016. The telecast of this show, In India, will be on 17th April, 2016, 8 PM Exclusively on Sony Entertainment Television”

Sony BBC Earth is just an approval away: NP Singh

MUMBAI: Sony Pictures Network's much anticipated factual entertainment channel Sony BBC Earth is soon to launch and is just an approval away. The channel will be launched in HD.

Speaking about the new launch, Sony Pictures Network (SPN) CEO N.P.Singh said, "We are ready with everything and just an approval away to launch Sony BBC Earth. It is a factual entertainment channel and BBC Earth will be the content provider. Later on, we might create original content but initially it will be BBC Earth. "

"It will be an HD channel. 4K is gradually coming in but I think we are not yet ready. For now, we will be going with HD only," he further added.

In may be recalled that Multi Screen Media had joined hands with BBC Worldwide in 2015 to form the joint venture - Sony BBC Earth.

 The new channel will showcase the work of the world’s foremost factual film makers as it takes audiences on a journey of discovery. From the smallest creature under the microscope to the limitless expanses of space, the channel will bring viewers face to face with heart pounding action, mind blowing ideas and the wonders of being human.